Privacy Policy (extended) for The Era Solution

Effective Date: 4/8/2025

At The Era Solution, we value the privacy of our users and are committed to safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your data when you visit or interact with our website, theerasolution.com, and the services we provide. By using our website and services, you consent to the practices outlined in this policy.

1. Introduction

1.1 The Era Solution provides outsourcing services for sales, lead generation, and related business services. This Privacy Policy applies to all users who access our website, including those who use our services, register for an account, or communicate with us through our contact forms.

1.2 We reserve the right to modify this Privacy Policy at any time. If we make significant changes, we will update the “Effective Date” at the top of this page and notify users as appropriate. Please review this page periodically to stay informed about our privacy practices.

2. Information We Collect

2.1 Personal Information: We collect personal information that you provide to us when you use our services, register for an account, or contact us. This information may include:

• Name

• Email address

• Phone number

• Company name

• Billing information (if applicable)

• Job title/role

• Any other information you provide when filling out forms on our website or through communication with us

2.2 Usage Data: We automatically collect information about your interaction with our website, including:

• IP address

• Browser type and version

• Device type (desktop, mobile, etc.)

• Pages visited and actions taken on our website

• Time spent on pages

• Referring URL

2.3 Cookies and Tracking Technologies: As described in our Cookie Policy, we use cookies and other tracking technologies to enhance the user experience, analyze website traffic, and understand how our users interact with our website. For more information, please refer to our Cookie Policy.

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Provide and Improve Services: To deliver our outsourcing services (sales, lead generation, etc.), respond to inquiries, and provide customer support.

3.2 Communication: To send you updates about our services, new offerings, or other communications that you have requested or may be of interest to you. You can opt out of marketing communications at any time.

3.3 Analytics and Personalization: To analyze user behavior on our website, improve the user experience, and optimize our services and marketing efforts.

3.4 Legal Compliance: To comply with applicable laws, regulations, and legal processes, including responding to requests from governmental authorities or law enforcement.

3.5 Security and Fraud Prevention: To protect the security and integrity of our website, prevent fraud, and ensure the safety of our users.

4. How We Share Your Information

We do not sell, rent, or trade your personal information. However, we may share your information in the following situations:

4.1 Service Providers: We may share your personal data with trusted third-party service providers who help us with website hosting, payment processing, marketing, analytics, and customer support. These service providers are bound by confidentiality agreements and are only permitted to use your data as necessary to perform services on our behalf.

4.2 Legal Requirements: We may disclose your personal information if required by law or if we believe such action is necessary to:

• Comply with a legal obligation

• Protect and defend our rights or property

• Prevent fraud or other illegal activities

• Protect the safety of users or the public

4.3 Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction. We will notify you if your personal data is transferred to a new entity.

5. Data Retention

5.1 Retention Period: We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including any legal, accounting, or reporting requirements.

5.2 Data Deletion: Upon your request, we will delete your personal information unless we are required to retain it by law or for legitimate business purposes.

6. Security of Your Information

6.1 Data Security Measures: We implement industry-standard security measures to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption, secure servers, and access controls.

6.2 No Guarantee of Security: While we take reasonable steps to protect your data, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your personal information.

7. Your Data Protection Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

7.1 Access to Your Data: You have the right to request access to the personal information we hold about you.

7.2 Correction of Data: You have the right to request the correction of any inaccurate or incomplete personal information.

7.3 Deletion of Data: You have the right to request the deletion of your personal information, subject to certain legal exceptions.

7.4 Data Portability: You have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format.

7.5 Withdrawal of Consent: If we process your data based on your consent, you can withdraw that consent at any time, which will not affect the lawfulness of processing based on consent before its withdrawal.

7.6 Objection to Processing: You have the right to object to the processing of your personal data in certain circumstances, such as when we process your data for direct marketing purposes.

7.7 Exercising Your Rights: To exercise any of the above rights, please contact us using the contact details provided in Section 11 of our Website Policy. We will respond to your request within the timeframe specified by applicable data protection laws.

8. Cookies and Tracking Technologies

8.1 Use of Cookies: We use cookies and similar tracking technologies to collect usage data, enhance user experience, and analyze website traffic. Cookies help us understand how users interact with our website, allowing us to improve our services.

8.2 Cookie Settings: You can control the use of cookies through your browser settings. You may choose to disable cookies, but doing so may affect your ability to use certain features of the website.

8.3 Third-Party Analytics: We use third-party analytics providers, such as Google Analytics, to help us understand how users engage with our website. These providers may use cookies to collect information about your interaction with our website.

For more information, please refer to our Cookie Policy.

9. International Data Transfers

9.1 Cross-Border Data Transfers: If you are accessing our website from outside the country in which we operate, please note that your data may be transferred to, processed, and stored in a country other than your own. By using our services and providing us with your information, you consent to such international transfers of data.

9.2 Data Protection in Other Jurisdictions: We will take appropriate measures to ensure that your personal information is handled in accordance with applicable data protection laws, regardless of where your data is processed.

10. Children's Privacy

10.1 Not Intended for Minors: Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that a child under the age of 18 has provided us with personal information, we will take steps to delete such information.

11. Changes to This Privacy Policy

We may update or modify this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal obligations. When we make changes, we will update the "Effective Date" at the top of this page. We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting your information.

By using the website theerasolution.com, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.

This Privacy Policy is designed to help users understand how The Era Solution collects, uses, and protects personal information. Feel free to customize it according to your company's specific requirements and ensure compliance with applicable privacy laws such as GDPR, CCPA, or other data protection regulations.

Cookie Policy (extended)

Effective Date: 4/7/2025

At The Era Solution ("we", "our", or "us"), accessible from https://theerasolution.com, we use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and provide personalized services. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, smartphone, tablet) when you visit a website. They help the website recognize your device and remember certain information about your preferences or past actions.

2. Types of Cookies We Use

We use both first-party and third-party cookies for various purposes. These cookies may be classified as follows:

a. Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic features such as page navigation, access to secure areas, and form submissions.

• Example: Session cookies for login/authentication

b. Performance and Analytics Cookies

These cookies collect information about how visitors interact with the website, such as which pages are visited most often, how users navigate the site, and any error messages received. This data is used to improve the functionality and performance of our website.

• Example: Google Analytics

c. Functional Cookies

These cookies allow the website to remember choices you make (e.g., language, region) and provide enhanced, more personalized features.

• Example: User preferences, chat support tools

d. Advertising and Targeting Cookies

These cookies are used to deliver ads that are relevant to your interests. They also help limit the number of times you see an ad and measure the effectiveness of ad campaigns.

• Example: Facebook Pixel, Google Ads, LinkedIn Insight Tag

3. Third-Party Cookies

Some cookies on our website are placed by third-party services. These services may use cookies to collect data about your browsing behavior across different websites.

We currently work with:

• Google Analytics

• Meta

• LinkedIn

Please note that we do not control how these third parties use your data. We encourage you to review their privacy policies for more information.

4. Your Cookie Choices

You have the right to decide whether to accept or reject cookies.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can usually find these settings in the “Options” or “Preferences” menu of your browser.

Cookie Consent Tool

When you first visit our website, you will see a cookie banner allowing you to accept or manage your cookie preferences. You can change your preferences at any time by accessing the cookie settings at the bottom of the page.

Opt-Out Options

You may opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
For interest-based advertising, you can visit:

• Your Online Choices (EU)

• Network Advertising Initiative (US)

• Digital Advertising Alliance

5. Data Retention

The duration that a cookie remains on your device depends on whether it is a "session" or "persistent" cookie. Session cookies are deleted once you close your browser, while persistent cookies remain until they expire or are deleted manually.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our business practices. The updated version will be posted on this page with the revised “Last Updated” date.